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Product Engineering and Development of E-Commerce Marketplace and Backend System for Ethical Fashion Brand

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About The Client

Client is a global textile enterprise with an India based innovative initiative on ethical fashion

Challenge

Client is a global textile enterprise with an India based innovative initiative on ethical fashion.

Objective

To develop a e-commerce marketplace for international ethical fashion brands with focus on UI/UX with focus on intuitive UI/UX to attract and engage global buyers for faster buying decision.

The system provides hassle free buying experience, convenience and efficiency to it’s users by-

  • Intuitive as well as attractive UI/UX designed with retina ready elements and international usability standards

  • AI based Chatbots for answering queries and facilitate transactions

  • Connectivity with buyers through support desk

  • Order tracking, shipping status, real time notifications

  • Online payment with global currencies

  • International vendor management with shipping, tax, import/export/inventory dashboards

  • Measure effectiveness using data analytics matrices for stakeholders and vendors to take data driven business decision

Solution

AugmatrixLab helped client to conceptualize, design and develop the system including-

  • Product backlog creation and documentation

  • Tools and technology selection according to business plan of scalability

  • Architecture development

  • UI/UX design creation with intelligent buying decision enablers

  • System design, development and testing

  • Developing AI based chatbots to aid in transactions and customer queries

  • Developing web application for system administrator for and buyer behavior tendency analysis

Technology Implementation

  • PHP, WooCommerce

  • Java 8, Spring, Hibernate, Python

  • MySql, MongoDB

Benefits to client

  • Shortest time to market achieved via iterative agile product development

  • Hassle free product development with iterative product backlog completely owned and managed by AugmatrixLab

  • Achieved operational efficiency by best suited third party product integrations identified and consulted by AugmatrixLab

  • Easy and low cost adaptability to new feature development achieved by forward compatible and extendable design pattern implementation

  • Achieved high product quality by employing industry compliant coding standards and engineering practices

  • Saved infrastructure cost with help of tools and platforms recommended by AugmatrixLab

What Our Clients Says

We collaborated with AugmatrixLab for Digital Transformation of our business. Their quintessential expertise on user experience and digital strategies helped us in receiving return on investment in shortest time.

Jay Iyer

The team worked on reshaping our online presence with the intent of driving in more traffic and interest. Their attitude to address the challenges, of mapping our objectives to what works well in the internet space has been extraordinary. Their recommendations and actions to the key stakeholders played a major role in realizing our objectives.

R Daiva, India

AugmatrixLab has a streamlined development and consultation process , which helped our project to be prioritized with shortest time to market. I am delighted by their technical skills, attention to detail, dedication and promptness.

Chef Suresh Shetty